Full job description
We are seeking a highly skilled PPC Expert to join our team on a project-to-project basis. The ideal candidate will have extensive experience in managing online advertising campaigns across multiple platforms, including Google Ads, Meta Ads, TikTok Ads, E-commerce Ads, TrueCaller Ads, and other relevant tools. As a PPC Expert, you will play a key role in developing and executing high-impact digital marketing strategies to optimize ROI and help clients achieve their business goals.
Key Responsibilities:
- Develop and implement effective PPC strategies to drive traffic, generate leads, and maximize conversions across multiple platforms.
- Conduct in-depth keyword research and analysis to improve campaign performance and ad targeting.
- Manage and optimize advertising campaigns on Google Ads, Meta Ads (Facebook & Instagram), TikTok Ads, E-commerce platforms, and other relevant digital channels.
- Continuously monitor campaign performance, analyze key metrics, and provide actionable insights to improve ROI.
- Perform A/B testing and apply innovative strategies to enhance ad effectiveness.
- Stay updated with the latest PPC trends, platform updates, and industry best practices in digital marketing.
- Collaborate with cross-functional teams (marketing, design, and sales) to align PPC campaigns with overall digital marketing strategies.
Qualifications & Skills:
- Bachelor’s degree in Marketing, Advertising, Business Administration, or a related field.
- Proven experience managing PPC campaigns with a strong track record of success.
- Expertise in Google Ads, Meta Ads, TikTok Ads, TrueCaller Ads, and E-commerce platforms.
- Proficiency in Google Analytics, Google Tag Manager, Facebook Ads Manager, and other PPC tracking tools.
- Strong analytical skills to interpret data, identify trends, and make data-driven decisions.
- Excellent communication skills to present strategies and insights effectively.
- Ability to work independently and manage multiple projects with tight deadlines.
- Creative problem-solving skills and a proactive approach to campaign challenges.
- Relevant certifications (Google Ads Certification, Facebook Blueprint Certification) are highly desirable.
- Bonus: Experience in managing full-scale digital marketing campaigns is a plus.
If you are passionate about PPC advertising and have a strong track record in delivering results through digital marketing campaigns, we invite you to apply and become a valued contributor to our team!
Job Types: Full-time, Part-time, Permanent, Fresher, Contractual / Temporary, Freelance
Pay: ₹12,031.45 – ₹40,110.90 per month
Benefits:
- Work from home
Application Question(s):
- Are you comfortable working in a project-based position with flexible hours?
- Have you managed PPC campaigns specifically for digital marketing projects?
- Do you have any relevant certifications (Google Ads Certification, Facebook Blueprint Certification, etc.)?
Experience:
- total work: 1 year (Preferred)
Work Location: Remote
