Are you passionate about using digital platforms to connect and engage with communities? Do you have a knack for crafting compelling and creative content? The City of Pittsburgh is seeking a dynamic Digital Communications Specialist to join our team and help us enhance our digital presence. In this role, you will have the opportunity to utilize your skills in digital marketing, social media, and content creation to promote the City’s initiatives and engage with our diverse population. We are looking for a self-motivated and tech-savvy individual with excellent communication skills and a strong attention to detail. If you are ready to make an impact and be a part of a vibrant and inclusive city, we encourage you to apply.
Create and implement digital marketing strategies to promote City initiatives and engage with the community.
Develop and manage engaging and creative content for various digital platforms, including social media, website, and email campaigns.
Monitor and analyze digital metrics to track the effectiveness of communication efforts and make data-driven decisions.
Collaborate with various City departments to ensure consistent and accurate messaging across all digital channels.
Stay up-to-date with industry trends and best practices in digital marketing, social media, and content creation.
Respond to comments and inquiries on social media in a timely and professional manner.
Assist in the planning and execution of digital events and campaigns.
Manage and maintain the City’s social media calendar and schedule posts accordingly.
Create and manage digital advertising campaigns to reach target audiences.
Work with graphic designers and videographers to create visual content for digital platforms.
Proofread and edit all digital content to ensure accuracy and consistency.
Collaborate with community partners and stakeholders to promote City events and initiatives.
Provide training and support to City staff on using digital platforms for communication and engagement.
Monitor online conversations and trends related to the City and report any potential issues or concerns to the appropriate department.
Maintain a positive and professional image of the City through all digital communication efforts.
Adhere to all City policies and procedures related to digital communications.
Continuously evaluate and improve the City’s digital presence and make recommendations for enhancements.
Attend relevant workshops and conferences to stay current with digital communication trends and technologies.
Proactively identify opportunities to engage with the community and increase the City’s digital reach.
Represent the City in a positive and professional manner at all times.
Where is this job?
This job is located at Pittsburgh, PA, USA
Job Qualifications
Bachelor’s Degree In Communications, Marketing, Or A Related Field.
Minimum Of 3 Years Experience In Digital Marketing Or Communications.
Proficient In Social Media Management And Content Creation.
Strong Written And Verbal Communication Skills.
Knowledge Of Web Analytics And Seo Strategies.
Required Skills
Graphic Design
Content Creation
Video Production
Analytics
Branding
Social Media Management
Digital Strategy
Email Marketing
Copywriting
SEO Optimization
Crisis Communication
Community Engagement
Soft Skills
Communication
Emotional Intelligence
Leadership
Time Management
Interpersonal Skills
Creativity
Attention To Detail
Teamwork
Adaptability
Problem-Solving
